Bussum, 30 agosto, evento new opening, parla la voce dell’essenza di My7Ways, una linea di accessori, fragranze e abbigliamento.
La moda rispecchia la donna, le sue idee del mondo e anche il modo di vestire e gli accessori lanciano messaggi: il concetto di base che ispira il brand My 7 Ways di Astrid Beerkens, fino dalla sua nascita, è quello di allargare l’immagine della borsa non
E’ infatti il 7, sette è per gli amanti della cabala un numero speciale, dai significati simbolici più diversi e affascinanti, ed anche nel campo della moda ha una sua peculiarità: sette sono i colori dell’arcobaleno, colori che la stilista “usa” per le sue creazioni come stimolo psicologico, una sorta di cromoterapia, con ironia e allegria.
E poi manifattura e design italiano per abitini, lunghe giacche capospalla, capi essenziali in avveniristico scouba, felpe glam per la linea To Be Think and Wear, made in Italy, fiori stampati e ricamati, iconica e al tempo stesso ironica, divertente e con flash di colori allegri per attraversare l’inverno, pensata dalla stilista direttamente
La location durante l’evento d’apertura era gremita di media e bn’ers e naturalmente anche Amsterdam Fashion Tv era presente per il reportage.
The Netherlands,Bussum 30 agosto 2014
Bussum, Aug. 30, new opening event, My7Ways, a line of accessories, fragrances and clothing.
Fashion reflects the women, their ideas of the world and even the way they dress. The basic concept that inspires the brand My 7 Ways of Astrid Beerkens, since its founding, is to enlarge the image bags not only as an accessory, tying the lifestyle product color, making it “fashion”, exalting in its forms and in the peculiarity of the research craft that indicates the designer to explain an emotion which is the synthesis of this project.
The opening of the boutique sums up the whole world of My7Ways, the handbags and accessories, fragrances and clothing line.
In this fine location the line of fragrances plays an important part of for the designer Astrid Beerkens. The olfactory creations of the Maison My7Ways, heady fragrances, both for the person and the interiors, seductive, hypnotic charm, a journey through the world of plants and floral, the ultimate luxury, the elegance of the packaging of the Dutch House, the box that plays on contrasts, is emphasized by the large logo in large letters, the light sticks to spread the fragrance , relaxing atmosphere of happiness and well-being …… ..it smell when the weather can only blossom, never die.
And then Italian craftsmanship and design for dresses, jackets, long coats, essential items in futuristic scouba, sweatshirts glam for the line To Be Think and Wear, made in Italy, printed and embroidered flowers, iconic and ironic at the same time, fun and with flash of cheerful colors to pass through the winter, created by the designer directly in Italy, in Florence, perfectly compatible with the philosophy of My7Ways by Astrid Beerkens.
The event location was plenty of medias and bn’ers and of course Amsterdam Fashion Tv was there to report the event.
My7Ways
Oud loosdrechtsedijk 69D
1231 LR Loodsrecht
Phone : +31 35 582 18 36
PressOffices Cristina Vannuzzi Landini
cristina.vannuzzi@gmail.com